There are numerous search engine ranking factors which can support you to rank high or can become hurdle too. There are many minor and major factors which can play big roles in the ranking factor. Why don’t focus on the major factor first which can make your website’s rank grow faster? Domain Authority is still the biggest factor which can help your website’s pages rank on the search engine. Today, we will discuss What is Domain Authority? and how you can increase it to make beneficial for your website.
What Is Domain Authority?
Domain Authority tool developed by the Moz on the basis of the ranking score& backlink profile of website on the search engine. Basically, it measures with the scale of 1-100, if your domain has the higher domain authority then there will be more chances to rank high on the search engine. This has become the biggest factor which can get you the rank high in (SERP) Search Engine Results Page.
How Domain Authority Measured?
Newbies would be asking that on what basis the domain authority has been measured for a particular website. Domain Authority measured on the basis of the backlinks you get from the other domains. The more inbound links you will have from the diverse domain along with several types of domain extensions will help you to gain domain authority. More and more you get backlinks from a high authority website the more likely your domain get measured for high DA.
You do have to keep getting backlinks for your website, otherwise, Domain Authority can also get decreased. It can happen when the links you were having from different sources remove your link. Or they started losing their backlinks from there supportive backlink providers. The website one who has the strong backlink profile will get the high domain authority as well as the page authority too.
How to Increase Domain Authority?
As the question above you have got in your mind, on what basis Domain Authority measured. As like that you would be thinking what are the ways to increase the Domain Authority of Your Domain name. You can increase your domain authority easily if you are familiar to a few terms of SEO. Let’s take a look at what can be the major factors of increasing the Domain Authority of your website.
Domain Age – Back to basic, the primary way to increase your domain’s authority is increasing the expiry date of your domain. The longer your domain age will be the high Domain Authority you will get. Try to work on your domain with White Hat SEO so you don’t have to get penalized easily. The penalty can cause you to leave the domain name permanently. Or you can buy old domains too whoever having the decent domain authority for starting your website. And buy the domain name for the long run or renew it for the long run.
Content Rich – Give your website a worthy content so it won’t bother you much to get high authority. Content is King as we know that content plays a major role to rank a particular website on the search engine. But SEO Experts and many analysts know that content can also be a helpful substance to increase domain authority.
Improve Internal Linking – Referig from one page of your website to another webpage would be helpful for your website ranking too. Your ranking will get for sure when your single page started referring the other page, then the Page Authority will also increase. When every single page authority will get increased then the whole domain will be going to receive the high authority.
Link to Your Site – Get more backlinks to your website as much as possible. Because the more you get the backlink profile the more you gain the authority. While backlinking try to get backlinks from those websites who have the high domain authority in comparison of your domain. That will be the smartest way to build the quality backlinks for your website.
Versatile Link Profile – The more you get the backlinks from versatile domain type and domain extension the more you will get privileged to rank high domain authority. The domains should have different IPs and domain extensions will be preferred for high domain authority. At the last, it’s not about the number of backlinks it’s all about the quality backlinks. So, whenever you are getting backlinks try to get it in a versatile way.
Removing Bad Links – Your website required quality backlinks, not bad links. Bad links are those where the user won’t get to see anything appropriate. Bad links can be made easily by your competitor or by yourself mistakenly. All you have to do find out them and try to fix the issue because the less bad links you will have the more you will have the chance to get ranked high on the search engine.
Improve Your OnPage – Most of individual try to fix the on-page for a single webpage, but domain authority won’t increase on this basis. You have to optimize your website according to the search engine after that you will get preferred by the search engine to rank high and will get more increased domain authority.
These are the top factors which can help you to increase your website’s DA overall. You can follow these tips and can see the improvement in domain authority. You would probably ask for what is PA (Page Authority) and how it does related to the DA (Domain Authority).
All About Page Authority
Page Authority is directly related to the Domain Authority and it’s also developed by the Moz. There is not that much difference between them. Domain Authority is for the whole Domain name and the Page Authority is particularly for the single page. To increase the Page Authority you have look for that individual page SEO optimization as well as the page get backlinks from webpages are worthy or not.
When you work on your page authority then it automatically increases your domain authority. Always be sharp when you were seeking for backlinks from various domain names because they can play a major role to improve ranking on the search engine.